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Hi, I'm Mélina — a designer and art director focused on bringing meaningful and engaging ideas to life. My work supports quality brands through a thoughtful balance of design and strategy.
This is some of my work ↓
N26 Digital Bank
Conception, Design & Art Direction
N26 is a mobile bank based in Berlin, Germany. With 8 million customers and presence 24 countries, it is considered a leader in the fintech industry.
As a brand designer within the Creative Studio at N26, I worked on a multitude of projects for platforms such as social campaigns, email campaigns, website, packaging, OOH, video, and 3D.
Product Launch — N26 International Premium Bank Account
Social Campaign — Month of N
Social Media Campaign — N26 France
Packaging — N26 Standard Account
OOH Campaign - N26 France
Packaging — N26 Metal Account
*Work in progress
Selection of projects completed for product launches and campaigns within the Creative Studio at N26
Manage your budget like a pro
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Video Campaign— N26 Testimonials
N26 x Headspace Partnership
Lara Cardoso specializes in social media strategy, community management, and content creation for conscientious lifestyle brands. The hand-lettered logo is inspired by organic shapes and links her initials. While working closely with Lara, we ensured that the branding is elegant, versatile, and highly personalized.
Zine — Antidote
Concept, Design, Copy & Art Direction
From conception to completion, Antidote was completed as part of my undergraduate capstone project. Antidote is a Canadian zine that focuses on the conscious consumerism of fashion. It aims to raise awareness and educate consumers on the impacts of their garments on the purchasing, post-purchasing, and disposal levels.
Bespoke Billy is an at-home hair salon in Ottawa. The owner’s personality and the aesthetic of his home were integral to this personal branding. The colour pallet is present in the owner’s home and helps tie the physical space to the online branding.
Design & Art Direction
ByNature is a biophilic design company. While a completely new logo wasn't an option, this version was created based on ByNature's previous logo. This updated version is more in line with the sophisticated work that ByNature produces.
Design & Art Direction
Reconsidered is a boutique social impact consultancy. They help develop social responsibility strategies, communications, and community. I worked with Reconsidered to elevate their branding across multiple platforms, define brand guidelines, and design promotional and supporting materials.
Nordet & Co. — Period
Website Design & Selection of Design Elements
Period specializes in the production and marketing of eco-friendly feminine hygiene products (made from organic cotton). For this fictional project, I designed the landing page for a brand named Period. The logo was provided but the typeface, colour palette, and images were selected by myself. Images are for illustrative purposes only.
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